As a runner and swimmer, training for endurance is very different to training for speed.

Very different mindset, very different approach.

The majority of our business, economic and political world for the past few decades has been training for speed. Short-term profit maximisation. Focus on getting re-elected instead of serving the people. Externalities are pushed onto someone else’s balance sheet. Consequences to be avoided or passed on to another generation.

Endurance is steady, and solid, aiming to be present at the distant finish line.

To build a business for endurance is a completely different mindset than building a business for off-the-charts growth.

Some businesses need to be short-term. We should know the endpoint. Others need to be designed for endurance.

Photo taken June 7th 2022

#worldwithafuture #businessreimagined #syntropicworld #syntropicenterprise #syntropy #newbusinessmodels #businessandsustainability #regenerativeenterprise #buckminsterfuller

#humancoordination #emergentstrategy #daretocare

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When we hold our thinking, puzzling, self-inquiry inside it has no mirror to reflect.

Therefore we cannot see it from the eyes of the witness.

To be able to see we need to speak our thinking and puzzling out. Or write it out.

In our speaking out we create space, we take our thinking from one point and give it dimension.

The space enables reflection. The reflection enables clarity. The clarity enables synthesis.

To live in the constant noise of our own head is to deny the potential ease to clarity.

Photo taken June 27th 2022

#worldwithafuture #businessreimagined #syntropicworld #syntropicenterprise #syntropy #newbusinessmodels #businessandsustainability #regenerativeenterprise #buckminsterfuller

#humancoordination #emergentstrategy #daretocare

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We lurch from extreme to extreme to find a new synthesis.

It is inelegant. Often the innocent are the victims.

The trajectory is towards a higher order, though often it feels we are so very far from that.

I watch in horror as the dominating structures created by a patriarchal society feel the threat of their diminishment and so amplify their seizure of power. The last gasp against change.

The synthesis is towards a union of the yin and yang. Unity is not oneness but uniting.

Not one element — be that money or men — holding the deck of cards. Instead the multi-dimensional full expression of our gorgeous diversity.

Photo taken June 28th 2022

#worldwithafuture #businessreimagined #syntropicworld #syntropicenterprise #syntropy #newbusinessmodels #businessandsustainability #regenerativeenterprise #buckminsterfuller

#humancoordination #emergentstrategy #daretocare

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No two snowflakes the same.

No human the same.

No ant the same.

Perhaps no atom, molecule or neutrino the same.

Novelty is life.

It is gorgeous. Complex. Complicated. Novelty and diversity bump into each other all the time.

Diversity is the central design of existence.

Yet we humans want conformity. When someone’s ideas do not reflect our own we seek to force change.

Absolutism at is core refuses diversity. Absolutism at its core is anti-diversity, anti-life.

Absolutism begins with the simple words. I know. In this statement we squeeze out all optionality.

Photo taken June 26th 2022

#worldwithafuture #businessreimagined #syntropicworld #syntropicenterprise #syntropy #newbusinessmodels #businessandsustainability #regenerativeenterprise #buckminsterfuller

#humancoordination #emergentstrategy #daretocare

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Christine McDougall

Christine McDougall

Committed to supporting those in business who strive to leave the world better. syntropic.world